Prada Beverly Hills Wallpaper
So a couple of weekends ago, we went into the Prada store in Beverly Hills and found ourselves captivated by the wallpaper on one of the walls within the store. It follows the Fallen Shadows theme that Prada has been using for the fall/winter season this year (I think it might be connected to some of the fragrance collections, but I'm not sure). But besides the fact that it ties into the theme of the short video clip, we also noticed that the wallpaper incorporated various architectural and design features from the store itself.
One example is the concrete beams that run across the roof of the store. At the point where the beams meet the wall, the design of the wallpaper continues to carry the beam into the painting. I can't remember what the beams were in the wallpaper, random geometric shapes perhaps, but it was clever how they were used. Another example was the men's shoe display, which is sort of like a conveyor belt. In the wallpaper, it transitioned into a staircase which one of the shadowed women walked on.
We talked with Mariko, our Prada retail therapist :), and she told us that these wallpapers are specially designed for their stores and that a local artist is commissioned to do these works. I'm impressed with how much Prada supports the art community, with the Fondazione Prada in Milan, and the various architectural pieces that bear the Prada name around the world.
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